ENTERTAINMENT – Branded experiences and Events
::Beetlejuice After Life Experience
Client: Warner Brothers
Agency: Ak Johnston
Role: Print Designer
Main Tasks: Collaborating with AK Johnston I helped develop print ready files and graphics for the interior of the activation space
CHILDREN’S ENTERTAINMENT – Branded experiences and Events
::DreamWorks– KidzCon
Client: DreamWorks | Netflix
Agency: Allied Experiential
Role: Lead 2D Experiential Designer
Main Tasks: Designed graphic elements | Sourced furniture | Created pitch decks and print mechanicals | Helped to ensure floor plan visitor flow | Helped to Conceptualize activities for DreamWorks KidzCon 22’
PHARMACEUTICAL ADVERTISING– Branded experiences and Events
::The Claritin 500
Client: Claritin
Agency: Allied Experiential
Role: Lead 2D Experiential Designer
Main Tasks: Created Look and feel | Created pitch deck, Mood boards, and mockups | Managed all graphic elements and created print ready files | Sourced decor | Concept development and brainstorming | Helped to ensure floor plan visitor flow
MOVIE PREMIERS AND ACTIVATIONS– Branded experiences and Mobile Events
::A League of Their Own– Movie Premier
Client: Prime Video
Agency: Allied Experiential
Role: Art Director
Main Tasks: Created look and feel | Art Direction | Created pitch deck, Mood boards, and mockups | Managed all graphic elements and created print ready files | Sourced decor and outfits | Concept development and brainstorming | Helped to ensure floor plan visitor flow
HEALTH CARE– Branded experiences and mobile Events
::Amazon Care
Client: Amazon Care
Agency: Allied Experiential
Role: Lead 2D Experiential Designer
Main Tasks: Created look and feel | Created custom graphic elements for Amazon Care’s brand | Created pitch deck, mood boards, and mockups | Managed all graphic elements and created print ready files | Sourced Decor | Concept Development and brainstorming
TRAVEL, LEISURE AND FOOD– Branded experiences and Mobile Events
::Princess Cruise Lines
Client: Princess Cruise Lines
Agency: Allied Experiential
Role: Lead 2D Experiential Designer
Main Tasks: Created look and feel | Brand visual identity | Created pitch deck, mood boards, and mockups | Managed all graphic elements and created print ready files | Sourced decor | Concept development and brainstorming for activities
This event included: Delectable cruise-inspired cuisine, participated in the "Feel the Love" letter-writing campaign, various wellness classes were scheduled on a simulated cruise ship deck, and guests explored diverse travel destinations while capturing moments through interactive photos.
FAMILY ENTERTAINMENT– Branded experiences and Events
::D23
Client: Disney | Amazon
Agency: Allied Experiential
Role: Lead 2D Experiential Designer
Main Tasks: developed pitch decks | Generated activity concepts for client approval | Helped to ensure floor plan visitor flow with ADA compliance | sourced decor | Managed and created all graphic elements throughout the event big and small
The Design intent was to make Disney look like it was created out of iconic Amazon packaging boxes, we looked to texture and color pallet as inspiration and the relatively tiny space packed a punch with lots of entertainment for guests weather they were waiting online or just strolling through.
FINANCIAL– Branded experiences and Events
::The Northern Trust Carnival
Client: Northern Trust
Agency: Allied Experiential
Role: Art Direction
Main Tasks: Created custom look and feel for Northern Trust (all patterns and graphic elements) | developed pitch decks and mockups | Generated activity concepts for client approval | sourced decor | Managed and created all graphic elements and print mechanicals | Elevated brands visual identity
LUXURY DESIGN– Branded experiences and Mobile Events
::Hermès
Client: Hermès
Agency: Allied Experiential
Role: Art Direction
Main Tasks: Determined the optimal flow of the floor plan and spatial arrangement | Strategically incorporated floor decals for efficient way-finding | Designed an engaging scavenger hunt, enhancing the overall attendee experience | Supervised all graphics | Created custom map in the brands iconic style and stamp cards for the scavenger hunt
Branded experiences and Events
::Amazon– Ops Live Conference
Client: Amazon
Agency: Allied Experiential
Role: 2D Experiential Design
Main Tasks: Developed pitch decks and mockups | sourced decor | Managed and created all graphic elements and print mechanicals
About this project: For the 2022 Amazon Ops Live Conference I helped develop graphic elements and concept design. The inspiration and theme was the vibrant city of Nashville. One main focus Amazon wanted was some kind of kinetic interactive welcome for attendees while also remaining on budget. I presented an idea of creating an interactive light wall which featured an LED lighting chase effect, which in turn ended up being the chosen welcome interactive wall for the event.
